Job Summary

Fresher Jobs Hub is seeking a dynamic and results-driven Performance Marketing Manager to oversee and scale paid social campaigns across multiple platforms. This fully remote position requires a data-focused digital marketing expert who can strategize, execute, and optimize paid campaigns to achieve measurable business growth. The ideal candidate is creative yet analytical, thrives in a fast-paced environment, and has a proven track record in managing performance marketing across platforms like Meta (Facebook/Instagram), TikTok, LinkedIn, and X (Twitter).

Key Responsibilities

• Develop and execute comprehensive paid social media strategies to drive brand awareness, traffic, and conversions.

• Manage and optimize paid campaigns on Meta, TikTok, LinkedIn, and other social platforms to achieve performance targets (CPA, ROAS, CTR).

• Monitor and analyze campaign performance data, providing actionable insights and recommendations for improvement.

• Collaborate with the creative team to develop compelling ad creatives and test different formats, messaging, and audiences.

• Conduct regular A/B testing to identify winning strategies and improve overall campaign efficiency.

• Allocate and manage ad budgets effectively to maximize ROI while staying within spending limits.

• Stay updated with industry trends, platform updates, and emerging digital marketing technologies.

• Work closely with cross-functional teams to ensure consistent messaging and alignment with brand goals.

• Prepare detailed performance reports and present key findings to management.

Required Skills and Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

• Proven experience in managing paid social media campaigns for performance marketing.

• Strong analytical skills with the ability to interpret data and make data-driven decisions.

• Proficiency in platforms such as Meta Ads Manager, TikTok Ads, and Google Analytics.

• Excellent knowledge of audience targeting, bid strategies, and conversion tracking.

• Exceptional communication, problem-solving, and project management skills.

• Strong understanding of current social media trends, algorithms, and best practices.

• Ability to work independently, manage multiple campaigns, and meet deadlines in a remote environment.

Experience

• Minimum of 3–5 years of hands-on experience in performance marketing with a focus on paid social campaigns.

• Prior experience in a digital marketing agency or fast-growing online brand is preferred.

• Experience in campaign scaling and international audience targeting will be an added advantage.

Working Hours

• Flexible remote working schedule.

• Availability for occasional virtual team meetings and performance reviews.

• Must be able to work in alignment with global time zones when required.

Knowledge, Skills, and Abilities

• In-depth understanding of key digital marketing metrics (CPC, CPA, ROAS, LTV).

• Advanced knowledge of attribution models and conversion optimization.

• Familiarity with automation tools, data visualization, and reporting dashboards.

• Creative mindset with a keen eye for design and ad performance.

• Strong collaboration skills to work effectively with creative and strategy teams.

Benefits

• Fully remote position with flexible working hours.

• Competitive salary and performance-based bonuses.

• Opportunity to lead high-impact campaigns for a growing digital brand.

• Access to professional development programs and marketing certifications.

• Collaborative and innovative work environment.

• Work-life balance and global exposure.

Why Join Fresher Jobs Hub

At Fresher Jobs Hub, we believe in empowering professionals with the tools and flexibility to thrive. As a growing digital platform connecting job seekers and employers, we embrace innovation, creativity, and results. You’ll join a motivated team that values your expertise, encourages experimentation, and celebrates success. This role offers an opportunity to make a measurable impact on the company’s growth while developing your career in performance marketing.

How to Apply

Interested candidates are invited to apply by sending their updated resume and a portfolio of successful paid campaigns to careers@fresherjobshub.com with the subject line: “Application for Remote Performance Marketing Manager – Paid Social Campaigns.”
Shortlisted candidates will be contacted for a virtual interview.