Job Summary

Brand Builders Inc is seeking a creative and data-driven Brand Specialist (Marketing Strategy) to strengthen and evolve our brand presence across multiple channels. This role is ideal for a strategic thinker with a strong understanding of brand positioning, customer insights, and integrated marketing strategies. You will play a key role in shaping brand narratives, ensuring consistency, and driving measurable growth through well-planned marketing initiatives.

Key Responsibilities

• Develop, execute, and optimize brand marketing strategies aligned with business goals

• Define and maintain clear brand positioning, messaging, and visual identity across all platforms

• Conduct market research, competitor analysis, and customer insights to inform strategy

• Collaborate with marketing, design, sales, and product teams to ensure brand consistency

• Plan and oversee brand campaigns across digital, social, content, and offline channels

• Monitor brand performance, KPIs, and campaign effectiveness; provide actionable insights

• Manage brand guidelines and ensure adherence across internal and external stakeholders

• Support product launches and promotional initiatives with strong brand alignment

Required Skills and Qualifications

• Strong understanding of brand strategy, marketing principles, and consumer behavior

• Excellent communication and storytelling skills

• Proficiency in marketing analytics tools and performance tracking

• Ability to manage multiple projects and meet deadlines

• Strong collaboration and stakeholder management skills

• Creative mindset combined with analytical thinking

• Bachelor’s degree in Marketing, Business, Communications, or a related field

Experience

• 3–6 years of experience in brand management, marketing strategy, or related roles

• Proven experience developing and executing successful brand campaigns

• Experience working with cross-functional teams in fast-paced environments

• Exposure to digital marketing and integrated marketing strategies is highly preferred

Working Hours

• Full-time position

• Standard business hours (Monday to Friday)

• Flexible or hybrid work options may be available depending on location and project needs

Knowledge, Skills, and Abilities

• Deep knowledge of brand development and lifecycle management

• Ability to translate data and insights into strategic brand actions

• Strong presentation and reporting skills

• High attention to detail and brand consistency

• Ability to adapt to market trends and evolving consumer expectations

Benefits

• Competitive salary and performance-based incentives

• Health insurance and wellness benefits

• Paid time off and holidays

• Professional development and training opportunities

• Collaborative and innovative work environment

• Career growth within a growing organization

Why Join Brand Builders Inc?

At Brand Builders Inc, we believe brands have the power to inspire and connect. You’ll work with passionate professionals, contribute to meaningful projects, and have the opportunity to shape brands that make a real impact in the market. We value creativity, strategic thinking, and continuous growth.

How to Apply

Interested candidates are encouraged to submit their updated resume along with a brief cover letter highlighting relevant experience and achievements. Shortlisted applicants will be contacted for the next steps in the selection process.